I am sure you have heard that pinterest is one of the best social media platforms to use to gain traffic. The only catch is you have to make images that are attractive and that people will want to pin. If you are on pinterest, which pins are you more likely to pin? The attractive ones that tell you right away what they are about, right?
Creating pinnable images is a lot easier than you think!
The first thing you have to do is find the images to use. If you are good at taking your own photos, you can use your own photos for yours posts. If not, or you just don’t have a good camera to use, then you can always find photos online. The only issue is, you have to make sure the photos are under the creative commons license and that you can edit them. Flickr is a good place to find pictures, but most of the time you have to provide attribution and cannot edit them. My favorite place to find free photos is Pixabay because they have amazing photos and you can edit them for commercial use. If I can’t find a photo I like on Pixabay, I jump over to Shutterstock. Now, the downside with Shutterstock is you have to pay for the photos, but they have a much wider variety of photos to use. Maybe one day I will use Shutterstock for all my photos, but right now I need free photos.
Next is the actual editing. I like PicMonkey because it is simple to use. You can even use a lot of the features for free, and if you decide to upgrade, it is only about $33 per year! You can easily use photoshop or any other photo editing software, but I just personally love PicMonkey.
Now that you know where to go to get your images and where to edit them, how do you make your images get pinned? There are several tricks to this.
- Make sure the images you are using are good images. This should go without saying, but make sure the image is appealing to the eyes.
- Make sure each post has a featured image. If you only show the first few sentences of your post on your homepage (which you should), then having a featured image makes it easier for readers to tell what the post is about.
- Make a “title” image. This is where the editing software comes in. Make sure at least one image in your post has the title on it, or at least tells a little about what the post is about. This way, if it is pinned on Pinterest, others know what it is about.
- Use a watermark on the photos. It doesn’t have to be anything fancy, it can be as simple as just a text overlay with your blog name. This is important so when people click on the image, they know what site they are going to and it helps get your blog name out there. Try to put the watermark in the same spot on every image if possible.
- Make sure you have sharing enabled. Make sure you have share buttons on your blog with a Pinterest button to make it easier for your readers to pin it for later.
Do you create pinnable images for your blog? Do you use any other programs to make your images? Do you have any other tips?